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Market research on consumer acceptance of smart NFC tags

Through ISPO OPEN INNOVATION, 300 Thule customers received exclusive access to test the smartest solution to connect their strollers to relevant web services. A NFC chip directly activated pre-defined Thule content, which was then rated and discussed on the ISPO platform.

You are interested in more information about the project and POP THAT TAGs’ achievements, we are happy to send you a case study. Therefore, we kindly ask you to fill out the form below to get a free case study. After completing the form you will receive the requested case study as PDF by email.

Would you like to work with consumer experts to develop new products or put them through their paces? Our highly qualified community is always looking for exciting projects and new assignments.

Contact David Badalec to arrange a free initial consultation:
Phone: +49 89 94920167
E-mail: badalec@ispo.com